ABOUT

I started my journey online by blogging my love for fashion while attending school for fashion and retail management. Throughout my career, I’ve had the privilege to be trained in a variety of leading cosmetics and skin care brands such as Chanel, Laura Mercier, Lancôme, La Mer, NARS, Trish McEvoy, and Skinceuticals. After working in the beauty industry for nearly a decade, I uploaded my first makeup tutorial on YouTube in 2010 and YouTube has been a huge part of my life ever since. I created this blog as an extension of my videos where I share my love for premium beauty, fashion, food, + travel. My hope and purpose in sharing my passions online is to inspire you to embrace your passions and find the confidence to follow your dreams. Thanks so much for stopping by!

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Shannon Sullivan showcases her love for all things beauty, fashion, and lifestyle with positivity and a can-do mentality. Her YouTube videos and blog specialize in beauty, fashion, lifestyle, travel adventures, and motivational tips – combining her years of beauty industry experience and training along with coaching clients one-on-one as a certified health coach. Shannon is a Kin Community Creator and has collaborated with industry-leading brands like Nordstrom, CoverGirl, BaubleBar, Conair, and Toni & Guy. Shannon has been invited to share her expertise on all things social media and Influencer Marketing at events such as WOMMA TALK Influence and P&G. Shannon lives in Orlando, Florida with her husband, Matt, and Maltese, Mickey.