ABOUT

I started my journey online by blogging my love for fashion while attending school for fashion and retail management. Throughout my career, I’ve had the privilege to be trained in a variety of leading cosmetics and skin care brands such as Chanel, Laura Mercier, LancΓ΄me, La Mer, and Skinceuticals. After working in the beauty industry for nearly a decade, I uploaded my first makeup tutorial on YouTube in 2010 and YouTube has been a huge part of my life ever since! I created this blog as an extension of my videos where I share my love for premium beauty, fashion, food, + travel! In 2015, I became a certified health coach through the Institute of Integrative Nutrition to explore my interest in leading a well balanced, healthy lifestyle. My hope and purpose in sharing my passions online is to inspire you to embrace who you are and find the confidence to follow your dreams. Thanks so much for stopping by!

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Shannon Sullivan showcases her love for all things beauty, fashion, and living a healthy lifestyle with positivity and a can-do mentality. Her YouTube videos and blog specialize in beauty, fashion, lifestyle, travel adventures, and motivational tips – combining her years of beauty industry experience and training along with coaching clients one-on-one as a certified health coach. Shannon is a Kin Community Creator and has collaborated with industry-leading brands like CoverGirl, Disney Style, Physicians Formula, BaubleBar, and Toni & Guy. Shannon has been invited to share her expertise on all things social media and Influencer Marketing at events such as WOMMA TALK Influence and P&G. She also serves as a leading Ambassador for the Institute of Integrative Nutrition. Shannon lives in sunny Florida with her husband, Matt, and Maltese, Mickey.Β